Zeeiu

Fecha
April 2023
Servicios
Branding
Motion
Web
Brief

A WORLD OF CONNECTIONS

In the digital age, tourism and travel are taking a new direction. Introducing Zeeiu, the application that redefines the experience of connecting travelers with common interests, such as golfers, business and vacation players, and tourist businesses, such as hotels and golf clubs. Zeeiu isn't just an app; it's a bridge to new adventures, encounters and unforgettable experiences.

Strategy | Inclusive and personalized

At Salago, we approach the Zeeiu challenge with an inclusive strategy, aimed at connecting diverse user profiles, from families to golf enthusiasts. Our strategic approach focused on understanding and embracing the diversity of the travel world, ensuring that every user found their place in Zeeiu.

Solution | Design and technology in harmony

Salago's solution for Zeeiu merged neutral, modern brand design with advanced technologies. The objective was to make the app accessible to any user, within the wide range offered by the brand, and to feel identified with it. As for the chromatic silver, we use black to give it that touch of sobriety typical of a premium service, as well as primary colors to provide contrast between the more formal part of the brand and its cheerful and adventurous spirit. In addition, these three colors, red, green and blue, served to identify each of the three types of users that the app was aimed at. Finally, an intuitive landing page and a promotional video were created using 3D animation and motion graphics, which represented situations from the daily lives of users.

Impact | A New Horizon

Zeeiu has marked a milestone in the tourism sector, demonstrating how technology and creative design can transform the way we travel and explore. This project is a testament to Salago's commitment to innovation and excellence, setting a new standard in digital tourism.

OTROS 
PROYECTOS

KATO
Branding
Thyssen
Motion

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